SEO Training in Lahore

Complete on Page Optimization, off Page SEO, Link Building, Internet Marketing, SEO Effectiveness, Researching Keywords

  • Instructor: Asad Hanif
  • Deliverable
    1. Course Completion Certificate
    2. Internship (based on your grades)
  • Course Requisitions
    1. Matriculation
    2. Formal in English
  • Total Duration 3 months
  • Total Lectures 36
  • Class Timing
    1. Call for Timing
  • Course Fees Call for info

SEO Training in Lahore

Page Optimization, Link Building, Internet Marketing, SEO Effectiveness, Researching Keywords

In this course, you will learn what search engine optimization (SEO) is and how you can start using it to increase your website’s visibility to search engines and attract the right kind of traffic to the right kinds of pages on your site. Discover how to read a results page and find your ranking, and see how rankings affect both large and small businesses. Then find out how to implement basic optimization strategies, like conducting keyword research, building inbound links, optimizing your pages and content, and measuring your successes and progress while planning for a long-term SEO strategy. SEO for ecommerce, local search, and an international audience round out this comprehensive look at the basics of SEO.

Please note, This Course is Completely Job Oriented and Internships are offered at the end of the course to top students

Topics include:

  • Abstract Course Contents
  • Introduction to Search Engine Optimization
  • SEO Opportunities
  • Marketing Concepts
  • Search Engine Marketing (SEM)
  • Anatomy of Crawler
  • Indexing Keywords
  • Associating Keywords with Websites
  • Onsite Optimization
  • Keywords Research & Analysis
  • Competitor Analysis
  • Content Writing Strategies
  • Using Keywords in Website
  • SEO Related HTML Tags
  • Optimizing HTML Tags and Validation
  • Content Analysis (new)
  • Creating robots.txt file
  • Sitemap Generation
  • Submission of Sitemap to Crawlers
  • Rich Snippets (new)
  • Traffic Analyzing Tools
  • Monitoring Search Engine Ranking
  • SEO Strategies
  • Common Searching Techniques
  • Offsite Optimization
  • Link Building Platforms
  • Link Building Steps
  • Page Rank PR
  • NOFOLLOW/DOFOLLOW
  • Page Cache
  • Types of Links
  • Article Submission
  • Blog Commenting
  • Forum Posting
  • Directory Submission
  • Social Bookmarking
  • Social Media Marketing (SMM)
  • Link Submission Tools
  • Link Building Plan
  • Linking Strategies
  • Making Adsense and Affiliate Accounts
  • Do and Don’ts of Adsense
  • Bonus Classes:
    • Bidding
    • SEO Job Interview Preparation
    • Fiverr Training (Earn online without any kind of investment)
    • Social Media
    • How to make money from Home (For Girls)
    • How to apply on Rozee.pk
    • How to make Logos (with software)

Message from Instructor

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Course Outline

  1. Introduction to SEO
    • What is SEO?
    • How Search Engines Work
    • Howto Approach Your SEO Strategy
    • Introduction about White hat SEO and Black Hat SEO
    • Introduction about Google Algorithms
    • SEO Software’s
    • On page SEO
    • Offpage SEO
    • How to create a blog on Blogger and WordPress
  2. Identify Keyword Opportunities
    • Identifying Long-Tail Keywords
    • Check Web Analytics
    • Keyword Research Tools
    • Sources for Keywords
    • Assess Keyword Competition
    • How to choose keywords.
    • Google Keyword tool and Wordtracker.
  3. Mastering On-Page Optimisation
    • Title Tags and Meta Tags
    • URL Structure
    • Headline Tags (H1)
    • Images and Pictures
    • Internal Linking
    • Website Content
    • Duplicate Content
    • Redirecting Pages
    • Robots.txt File
    • .htaccess File
    • Search Component
    • Optimise Home Page
    • Name, Address, Phone
  4. Google Analytics

    • Signing up
    • Placing Code Snippet on Website
    • Metrics and Dimensions
  5. Google Webmaster Tools

    • Signing Up
    • Submitting Site Map
    • Crawling Errors
    • HTML Improvements
    • Create, submit, and ping sitemaps.
  6. Link Building Strategies

    • Developing Authority
    • PPC as Link Building Tool
    • News and Syndication
    • Social Bookmarking
    • Design as a Linking Element
    • Blogging
  7. Other Considerations

    • Loading Speed of Web Pages
    • Check the template validity
    • Content Delivery Networks
    • Network Uptime
    • Website SEO Audit
    • Understand SEO penalties.
  8. Other Considerations

    • Create search engine friendly web pages.
    • Create copyright free content.
    • Learn how to submit your pages to search engines.
    • Directory Submission
    • Article Submission
    • Web 2.0 Submissions
    • Blogs Commenting
    • Google Algorithm
    • HEADING TAGS OPTIMIZATION
    • OPTIMIZING META TAGS
    • APPLY ALT TAGS
    • HEADING TAGS OPTIMIZATION
    • Local Classified Submissions
    • INITIAL WEBSITE ANALYSIS
    • COMPETITOR ANALYSIS
    • COMPETITION ANALYSIS

0336-1211121 0324-4824114